What we do

Apolitical is a global learning network for government. Our mission is to make government work better
for people and the planet. We equip policymakers with the knowledge, skills and community they need
to solve the world’s hardest challenges. Our platform is used by more than 100,000 public servants and
policymakers in 170 countries, with members ranging from mayors, ministers, and heads of civil services
to millennials pioneering digital innovations. Apolitical is backed by mission-driven investors around the
world and by prestigious European Union innovation funding. Apolitical’s decision-making and team culture
is guided by The Apolitical Leadership Principles and The Apolitical Charter.

 

About the job
With a growing global need for data and collaboration across government, Apolitical is looking to hire
a VP Growth in order to accelerate their user acquisition and engagement to allow more public servants
to collaborate effectively on some of the world’s biggest problems.

You will define and drive the marketing strategy of the company at the highest level. Joining at a time of
critical time of growth, you will tackle increasingly complex and company-defining social and
technical challenges. We are a product- and user-centric company and you will approach growth from
perspective of how best to maximise the value for our users.

You will have solid marketing literacy, be able to move at pace on multiple tasks and take projects from
design to execution and evaluation. Working on initiative, you will use creativity and flair to lead and
mentor a cross-functional team to build and execute growth and engagement strategies. You will be
creative enough to manage people working on innovative marketing campaigns and rigorous enough to
manage people working on SEO.

 

Other responsibilities include

  • Define and own the growth marketing strategy, with a focus on conceptualising and
    activating campaigns for free user growth and engagement.
  • Lead and scale a high-performing team to create and implement strategic marketing
    initiatives across various marketing functions including performance marketing, events,
    social media marketing, product marketing and partnerships.
  • Use data and analytics for decision making and measuring marketing effectiveness as well as
    creating a culture of structured experimentation and iteration to drive growth, engagement and retention.
  • Build strong relationships across the business to ensure consistency and alignment across
    campaigns and initiatives, especially with peers in product and engineering.
  • Distinguish the best optimisation strategies for free and paid acquisition funnels.
  • Identify multi-channel campaigns together with your team to drive user growth and
    engagement
  • Overall responsibility for driving site traffic through activities such as content marketing,
    social media and SEO.
  • Ensure concise and engaging messaging across all of the current products and services.

 

Requirements

  • Experience of successfully developing B2C growth marketing strategies delivering tangible
    business results.
  • Ability to lead high performance marketing teams, inspiring and empowering them to work
    towards common goals.
  • Experience of managing complex projects with audience engagement at the core, remaining
    agile in an ever changing environment.
  • Innovative approach in finding new ways of engaging our unique user base
  • Understand how to leverage customer insight as a springboard of creativity to unlock growth
  • Open to productive, intellectually stimulating debate; a strong critical thinker
  • Curiosity, creativity and flexibility; be ready to take initiative and get your hands dirty as we
    figure things out together
  • An enthusiastic self starter who can manage projects autonomously, with great attention to
    detail.
  • Stakeholder management abilities with strong business acumen and ability to work cross-
    functionally and report back to multiple leaders across the business
  • Strong left and right brain; known for creativity but also for rigorous testing, measurement
    and iteration to drive continuous improvement

 

This is a unique, career-defining opportunity to shape and build a pioneering company with global reach
and impact – putting amazing ideas and connections at the fingertips of people in 170+countries, helping to
improve the world we live in.

For a confidential conversation, please either connect or apply here. We can’t wait to tell you more…

 

To apply: please send your CV to sarah.livesey@apolitical.co with the subject line
‘{Your name} – VP Growth Application’. Alongside your CV please send a covering letter.

 

 

NON-DISCRIMINATION AND EQUAL OPPORTUNITY POLICY

Apolitical does not and shall not discriminate on the basis of race, colour, religion (creed), gender, gender expression, age, national origin (ancestry), disability, marital status, sexual orientation, or military status, in any of its activities or operations. These activities include, but are not limited to, hiring and firing of staff, selection of volunteers and vendors, and provision of services. We are committed to providing an inclusive and welcoming environment for all members of our staff, clients, volunteers, subcontractors, vendors and clients.

Apolitical is an equal opportunity employer. We will not discriminate and will take affirmative action measures to ensure against discrimination in employment, recruitment, advertisements for employment, compensation, termination, upgrading, promotions, and other conditions of employment against any employee or job applicant on the bases of race, colour, gender, national origin, age, religion, creed, disability, veteran’s status, sexual orientation, gender identity or gender expression.